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Get More Leads and Sales From the Same Traffic

Most websites don’t have a traffic problem. They have a conversion problem.

If you’re spending on ads or SEO, but not seeing enough leads or sales — it’s time to fix the leaks in your funnel.

I help Australian businesses improve their website conversion rate with a mix of CRO best practices, user behaviour insights, and technical execution.

Conversion-Focused Audits

I review your current funnel, page layout, and copy to find the drop-off points that hurt your sales or leads.

Data-Driven Recommendations

Each fix is backed by analytics, heatmaps or user behaviour — not hunches or templates.

Copy & Layout Optimisation

I refine your messaging, headlines and call-to-action placement for maximum impact.

Mobile & Tablet UX Review

I test how your site performs on actual devices — not just in theory — to capture missed conversions.

Real-World Testing

Before making changes, I run small experiments or A/B tests to validate improvements.

Ongoing Monitoring

After implementation, I keep an eye on metrics to ensure the fixes actually lead to better results.

Not Enough Leads? It’s Likely Not a Traffic Problem.

I’ll help you turn existing traffic into actual conversions — through strategic UX, layout, and copy audits.

What I Optimise

  • Landing pages, homepages, and service/product flows
  • Call-to-action placement, clarity, and value prop testing
  • Form performance, click-through rates, scroll depth
  • Mobile UX, loading speed, layout clarity
  • Trust elements — reviews, guarantees, visual consistency

What You Get

  • Full CRO audit with prioritised action plan
  • Quick wins + long-term structural fixes
  • Split-test ideas (if needed) and funnel tracking
  • Technical implementation on WordPress or Shopify

What I Usually Fix

  • Confusing navigation or CTA placement
  • No heatmaps or scroll data
  • Long forms that scare users
  • Page speed slowing decisions
  • No A/B testing process

FAQ

What is conversion rate optimisation?
CRO is about improving your website so more visitors take meaningful actions — like signing up, buying, or calling. It’s not guesswork; it’s based on real data and behaviour.
Do you work with Shopify and WordPress?
Yes — I run CRO audits and fixes for both Shopify stores and WordPress websites. I also work with custom websites.
Will you make the changes or just advise?
Both options are available. If you’d rather implement things yourself, I’ll provide a detailed roadmap. Otherwise, I can make the changes directly.
What kind of results can I expect?
Most of my clients see a 15–50% uplift in conversion rate within 4–6 weeks, depending on the starting point and traffic quality.